Lead tracking software

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Cloud Based CRM Applications Can Help Your Company Grow

How’s your CRM treating you? Over time, many companies fall into a rut, of sorts, with their software. Many subscribe to an ‘if it’s not broken, don’t fix it’ mindset and don’t realize, until they’re in big trouble, that the lack of technology is hurting them and giving their competition a leg up. If you haven’t reviewed your CRM and deal tracking methods in a while, it’s definitely worth considering what’s out there for you. Evaluating lead tracking software could help you see significant opportunities for managing deals better, nurturing important customer relationships, measuring productivity among your team, and in helping you go after new business, too.

Squash Your Competition

How do lead tracking software help you squash the competition? The right tools will put important info at the fingertips of people who work with your customers and prospective customers. Tracking sales and the pipeline in a collaborative environment that’s cloud based and instantly sync’d will also help you win more deals and retain more customers. These tools can help you gather leads from your website, from Facebook, and more. Not all CRM tools are equal. Many CRM tools slow a salesperson down. When evaluating your options, look for tools that work with a salesperson, not against him or her.

Leverage Mobile-Friendly Post-PC Tools

Lead tracking software in this day and age needs to work outside the office and it needs to think outside the box. We’re not just talking about logging in through a browser to access your files, we’re talking about mobile-friendly applications that are designed for you smartphone screen. Mobile productivity can make a difference between your salespeople being productive and being frustrated on the road. If your CRM is difficult to access and update, it won’t get used. When evaluating your choices, look for robust mobile capabilities that mean your sales people can spend more time productively outside of the office --- where they can find more customers and close more deals, keeping in sync with the office through their sales pipeline software / CRM tool.

How to Give Base a Try

Evaluating Base can help you ensure you don’t regret the CRM you choose. In terms of lead tracking software, it has low costs, no ongoing support fees, and it continually boosts productivity and growth potential for businesses who leverage it to track deals and manage relationships. Base works well for sales organizations, management, and operations people who need to be kept in the loop on what’s going on in the pipeline. Your search for a great CRM isn’t complete until you’ve had a look at what it can do for you. There are no long commitments and you can start using it today for free. Just register and you can login and take it for a spin.

Josh Bean Published by Josh Bean Product Marketing Manager at Base

Base is the fastest growing lead tracking software on the market. It will dramatically improve your sales and customer relationships. Get started today.